
WalletHub’s Best & Worst 2023 Rental Markets: Invest in Rental Property Wisely!
As a rental property investor, staying up-to-date with the latest rental market trends and insights is crucial to making informed decisions. Well a great resource was released in July, that can help you find a market for rental property investments. WalletHub’s Best and Worst Places to Rent in America July 2023 Report is comprehensive report that evaluates rental markets in different cities across the United States. This report can assist investors to pinpoint locations with strong potential for rental property success. Even if you’re a newbie investor, you can Start Real Estate Investing Regardless of the Housing Market with this report as a tool.
WalletHub’s Rental Market 2023 Report
WalletHub is a well respected personal finance website that releases periodic reports and studies from best credit cards, car loans, to real estate markets that rank cities based on rental market conditions. The July 2023 edition ranked cities based on rental market conditions. This makes it very insightful as it takes into account the most recent data of the current rental landscape.
WalletHubs Rental Market Indicators

The report ranked the cities by analyzing several indicator of how the rental market was doing at the time of the study. These indicators, included but not limited to:
- Rental Affordability: Assessed the percentage of a household’s income that goes toward rent, indicating the affordability of rentals.
- Rental Vacancy Rate: A lower the vacancy rate results with a higher the demand for rental properties. This can be a great sign for real estate investors.
- Rental Price Stability: Measures the stability of rental prices over time. Long-term investors look for stable rental markets as it provides a more consistent income.
- Rental Market Saturation: Gauges the level of competition among renters and landlords. A less saturated market may indicate potential opportunities for investors to secure high-quality tenants.
- Job Market and Economic Growth: Thriving local economies often lead to increased demand for rental properties..
- Quality of Life: Factors such as safety, school systems, and amenities contribute to a city’s overall appeal for potential renters.
Identifying Markets for Rental Property Investment

So, how can real estate investors utilize WalletHub’s July 2023 report to identify potential markets for rental property investments?
First, you want to start analyzing the markets of the top cities listed. WalletHub’s report ranks cities from best to worst. This means you have an organized list to start with already!
Here are a few great resources that give you market data:
What to Look For

Investigate Affordability:
You want to seek cities with a healthy balance of rental affordability and a strong economic growth. A market that has a reasonable rental cost compared to income levels. A market that is balanced, may attract a steady stream of renters which provides a sense of security to rental property investors. Steady and predictable returns are desirable in long-term investment strategies
Consider Low Vacancy Rates:
Low vacancy rates suggests that there is a high demand for rental properties. This can be due to low inventory or a growing population. A low vacancy rate often leads to a competitive rental environment, potentially allowing for higher rental income.
Evaluate Economic Growth:
Research the economic conditions in the top-ranking cities. Strong job markets and flourishing economies can fuel rental demand and provide a solid foundation for investment success.
Factor in Quality of Life:
Lastly, it is important to factor in the quality of life of your potential renters. Renters often seek locations with a high quality of life, so consider cities that offer desirable amenities, good schools, and a safe environment.
To Use or Not to Use WalletHub’s Report

Overall, WalletHub’s Best and Worst Places to Rent in America July 2023 Report, can be used as a starting point, especially for new investors. However, you still want to analyze these markets for the returns that you are looking for. By focusing on cities with high rankings, analyzing data trends, and considering factors like affordability, vacancy rates, and rental price stability, investors can make well-informed decisions that align with their investment goals. Successful real estate investing is a result of thorough research and an understanding of your local market dynamics. WalletHub’s report can provide a head start in finding these opportunities. Happy investing!
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